
Connecting with Clients and Redefining Success with Sunil
Jill Burk and Sunil discuss client connection challenges, emphasizing communication. They explore using Meetup and webinars for growth, delve into educational selling, and tackle creative industry hurdles. The episode wraps up with insights on aligning business with personal goals and redefining success.
Key Points
- Authentic client connections are crucial for small business success and can be achieved through engaging and personalized online interactions.
- Over-technologizing business processes can detract from genuine engagement; instead, focusing on compelling communication and meaningful design can drive better results.
- Understanding and articulating the future clients desire allows for more effective selling and deeper connections, transforming transactions into transformative experiences.
Chapters
0:00 | |
1:37 | |
4:29 | |
10:36 | |
17:25 | |
21:52 | |
27:12 | |
29:18 |
Transcript
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